Eltete Malaysia Sdn Bhd has introduced and offered several paper-based transport packaging solutions designed to improve product protection, load handling, material efficiency and recyclability.
Based on Eltete Malaysia’s official website, its packaging innovations include die-cut Honeycomb Board, EdgeRunner®, FlatRunner, FrameCut Profile, BoxRunner, The Box side-wall system, FlexProfile and Display Profile. Eltete also applies established products such as Slip Sheets, PallRun®, Paper Pallets and protective packaging profiles in new combinations based on individual customer requirements.
Eltete states that its product development is inspired by customer needs. Rather than developing packaging only as standard catalogue products, the company creates configurations that address specific challenges involving handling, cushioning, corner protection, pallet replacement, load stability and material reduction.
How Does Eltete Define Packaging Innovation?
For Eltete, packaging innovation does not necessarily mean adding more material or creating a more complicated package.
Its packaging-solutions concept focuses on selecting the exact components required for an application. Profiles, pallet elements, Honeycomb Board and other components can be combined to provide stabilisation, stacking strength, physical protection and uniform weight distribution while minimising unnecessary packaging material.
This means innovation may involve:
– Replacing a conventional pallet with a lighter paper-based structure
– Converting a box into a handling platform
– Shaping Honeycomb Board into application-specific protection
– Combining several paper-based components into one system
– Designing flexible profiles for unusual product shapes
– Reducing the number of different materials in a package
– Improving recyclability after the shipment is unpacked
Eltete’s official company profile states that the company continuously develops and innovates ideas for evolving transport-packaging needs. Its broader objective is to produce environmentally responsible transport paper packaging systems according to customer requirements.
1. Die-Cut Honeycomb Board
Die-cut Honeycomb Board is one of the main innovations presented by Eltete Malaysia.
Standard Honeycomb Board consists of a paper-based hexagonal cellular structure. It can be shaped and cut into the exact elements required for an application. Eltete lists uses including product dividers, void fillers, cushioning materials, edge protectors, weight spreaders, paper-pallet bases and side walls for heavy-duty boxes.
Through die-cutting, Honeycomb Board can be converted into more specialised components such as:
– Custom corner protectors
– Cushioning inserts
– Product beds
– Internal dividers
– Product-support structures
– Shape-specific protective pieces
Eltete states that these die-cut solutions are recyclable and may replace materials such as expanded polystyrene in suitable packaging applications.
The innovation is not only the Honeycomb Board itself. It is the ability to convert the board into a protective component developed around the dimensions and vulnerable areas of an individual product.
2. EdgeRunner® Pallet Base
EdgeRunner® is a paper-based load-handling solution created by combining Edgeboard and PallRun® components.
Eltete’s official profile presents EdgeRunner® as a four-way pallet alternative that can be used with corrugated boxes, shop displays, top boards or directly beneath suitable products. It is designed to replace conventional wooden or plywood pallet structures in appropriate applications while optimising material and logistics space.
The system combines two existing paper-based components:
Edgeboard provides structural support and edge-related strength
PallRun® provides the runner elements required for handling
This combination demonstrates Eltete’s approach to innovation: existing components are redesigned or assembled in a new way to perform the function of a traditional load platform.
Eltete’s pallet-solutions range includes EdgeRunner®, PallRun®, Paper Pallets and Slip Sheets. These solutions can be developed according to the product, handling system, destination, strength requirement and available space.
3. FlatRunner
FlatRunner is a self-adhesive paper-based runner that can be attached beneath a suitable product, carton box or display.
Once attached, the runner creates a load-handling base without requiring a conventional full pallet. Eltete presents FlatRunner as a strong alternative that can help users reduce the amount of material required for suitable applications.
FlatRunner may be relevant when a business needs:
– A simple handling base beneath a box
– Less material than a full conventional pallet
– A runner that can be attached during packing
– A paper-based structure for an appropriate unit load
– Easier integration between packaging and load handling
The product’s self-adhesive design means the runner can become part of the package rather than remaining a separate load platform.
However, FlatRunner is not automatically suitable for every product. The load weight, runner placement, box strength, weight distribution, handling direction and equipment must be evaluated before use.
4. BoxRunner
BoxRunner is designed to transform a suitable carton box or display into a pallet-style handling unit.
Eltete explains that the self-adhesive runners are attached to the bottom of a box or display. Once fitted, they can make handling and transportation easier, faster and more economical for the appropriate application.
The main innovation is the integration of the load-handling base with the box itself.
Instead of placing a completed box on a separate pallet, BoxRunner allows the runners to become part of the packaging structure. This may reduce the number of separate packaging components required and simplify the preparation of a suitable load.
BoxRunner and FlatRunner appear similar, but their application may differ depending on the package structure, dimensions, weight and handling requirements. A technical evaluation is therefore required before choosing either solution.
5. FrameCut Profile
FrameCut Profile is a paper-based packaging profile with V-shaped cuts positioned at the corners.
These cuts allow the profile to be folded or converted into different protective structures, including:
– Frames
– Packaging collars
– Lids
– Top protectors
– Corner-protection structures
Eltete states that FrameCut Profile supports the overall packaging while providing additional protection and stability.
Eltete’s official company profile also describes FrameCut as a recyclable paper product designed particularly for corner protection. Depending on the configuration, it may include an interlocking design and can be combined with Honeycomb Board or another suitable material to form top or bottom protection.
This flexibility allows one type of profile to be converted into several packaging structures instead of requiring a completely different material for each function.
6. The Box Side-Wall System
The Box is an integrated paper-based transport packaging system developed for suitable products requiring a combination of structural strength, protection and logistics efficiency.
Eltete’s innovation page describes The Box side walls and corner locks as components made from Honeycomb Board and packaging profiles. These components can be combined with Eltete PallRun® runners and a top deck or with other appropriate pallet and cover configurations. Eltete also identifies the system as a protected European Union design.
A complete configuration may include:
– Honeycomb Board side walls
– Paper-based corner locks
– PallRun® components
– A paper pallet base
– A top deck or protective cover
– Additional protective profiles
Eltete’s company profile presents The Box as a solution for demanding applications such as white goods and similar products. It is described as light, compact and practical within the logistics chain while providing the required protection for fragile goods.
The Box demonstrates how Eltete combines several paper-based products into one complete packaging structure rather than treating the pallet, walls and corner protection as unrelated items.
7. FlexProfile
FlexProfile is a slotted U-Profile that can be customised according to the size and shape of the product being protected.
The U-shaped structure protects the product from three sides. The slots allow the profile to bend or adapt around different dimensions and product forms.
FlexProfile may be suitable for protecting:
– Curved edges
– Uneven product shapes
– Products with changing dimensions
– Corners requiring three-sided protection
– Fragile sections of furniture or equipment
– Product edges that cannot use a fully rigid profile
The innovation lies in adding flexibility to a profile that would otherwise remain straight and rigid.
This enables the protective profile to follow the shape of the product more closely while retaining the paper-based U-Profile structure.
8. Display Profile
Display Profile is a paper-based profile developed to reinforce carton displays.
Eltete presents it as an alternative to suitable wooden and metal display profiles. It supports the development of single-material shop displays, which the company identifies as an environmentally responsible display option.
Its possible functions include:
– Reinforcing display corners
– Supporting a carton display structure
– Improving rigidity
– Reducing the need for wooden or metal reinforcements
– Making material separation easier after use
Display Profile shows that Eltete’s paperboard technology is not limited to industrial shipping. The same principles of reinforcement, recyclability and material replacement can also be applied to retail and visual-display structures.
9. Slip Sheets for Palletless Handling
Slip Sheets have been used in the transport market for many years, but Eltete states that they remain a relatively new product for many companies.
A Slip Sheet is a thin laminated kraftliner sheet positioned beneath a suitable unit load. Rather than lifting a conventional pallet, compatible equipment pulls the load onto a handling plate through the Slip Sheet’s tab.
Eltete’s innovation is partly in how Slip Sheets are integrated into its wider palletless-handling and transport-packaging system.
Potential advantages for an appropriate operation may include:
– Using less packaging material
– Reducing the space occupied by empty load platforms
– Lowering the packaging weight
– Increasing the space available for products
– Avoiding the need to return conventional pallets
– Simplifying recycling at the receiving location
Eltete’s official innovation page presents potential material and shipping savings from palletless handling. However, these figures should not be treated as guaranteed results for every business. Actual savings depend on load dimensions, shipment volume, transport mode, equipment, workflow and the packaging being replaced.
10. Customised Paper Pallet Systems
Eltete’s innovation also includes the ability to develop Paper Pallets and pallet elements according to specific packaging requirements.
Eltete states that its pallet solutions can be designed based on:
– The product
– Handling requirements
– Shipping destination
– Strength expectations
– Available space
– Required material usage
– Cost expectations
– Pallet dimensions and height
The range includes EdgeRunner®, PallRun®, Paper Pallets and Slip Sheets. Different qualities, sizes and heights can be produced for different applications.
This customisation is important because a pallet design that works for one product may not provide the correct support for another.
Eltete can vary the placement of runners, top-deck material, dimensions and structure according to the load and handling method.
Innovation Through Component Combination
One of Eltete Malaysia’s most important innovations is not a single named product. It is the ability to combine complementary products into a complete transport packaging system.
For example, an application could combine:
– PallRun® or EdgeRunner® as a load base
– Honeycomb Board as a support panel
– Edgeboard for corner protection
– FrameCut as a top frame
– U-Profiles for vulnerable edges
– Dunnage Bags for controlling movement during transportation
Eltete states that these combinations can provide stabilisation, stacking strength, protection and uniform weight distribution. The objective is to select only the components required for the application and reduce unnecessary packaging volume.
This approach can also support the use of a single primary material—recyclable paperboard—across several parts of the packaging system.
Customer Needs as the Source of Innovation
Eltete directly states that its product development has always been inspired by customer needs.
The company highlights demand for sustainable and recyclable packaging as a major reason for developing new solutions. Its website also refers to case studies involving solutions created for products such as toilet seats, compressors and rolls.
Customer-driven development means that innovation may begin with a practical problem such as:
– A product is damaged at its corners
– A conventional pallet occupies too much space
– A package uses too many different materials
– An irregular shape is difficult to protect
– Internal cushioning is too bulky
– A carton requires additional stacking support
– The customer wants a paper-based alternative
Eltete can then select, modify or combine suitable products to address the application.
How Does Sustainability Influence Eltete’s Innovations?
Eltete’s innovation strategy is closely connected to its Replace, Reduce and Recycle philosophy.
The company’s official materials state that environmental considerations are included in product development, raw-material selection and production processes. Its objective is to provide recyclable transport packaging products while helping customers protect goods using the required amount of packaging material.
The three principles can be applied to innovation as follows:
– Replace
Use a suitable paper-based structure instead of materials such as wood, metal, plastic, hardboard or chipboard where the application allows it.
– Reduce
Design the package using the components required for protection without unnecessary layers or structures.
– Recycle
Develop packaging components that can be handled through an appropriate paper-recycling process after use.
The complete package must still be evaluated when other materials such as coatings, labels, straps, adhesives or stretch film are included.
How Are New Packaging Solutions Evaluated?
Eltete’s company profile states that the company can conduct selected in-house tests when required.
Its listed testing capabilities include:
– Compression testing
– Bending-strength testing
– Strapping-strength testing
– Tensile-strength testing
– Moisture-content testing
– Thickness and angularity checks
– GSM testing
The profile explains that a suitable packaging profile is selected after studying the individual application and its strength and performance requirements.
This is important because a packaging concept should not be considered successful only because it uses less material. It must still provide the protection, handling performance and structural support required by the product.
Were All These Products Invented in Malaysia?
Eltete Malaysia’s official website presents these products and innovations as part of the Eltete product system available through its Malaysian operation.
However, the website does not clearly identify the original inventor, exact development location or launch date for every product. Eltete Malaysia is part of the wider Finland-based Eltete Group and works with other Eltete members internationally.
It is therefore more accurate to state that Eltete Malaysia offers, applies and develops packaging innovations within the Eltete system rather than claiming that every named product was invented exclusively at the Malaysian factory.
Frequently Asked Questions
What are Eltete Malaysia’s main packaging innovations?
The official Eltete Malaysia website highlights die-cut Honeycomb Board, EdgeRunner®, FlatRunner, FrameCut Profile, BoxRunner, The Box side-wall system, FlexProfile and Display Profile.
What is EdgeRunner®?
EdgeRunner® is a four-way paper-based pallet alternative created using Edgeboard and PallRun® components. It can be used with suitable boxes, displays, top boards or products.
What is the difference between FlatRunner and BoxRunner?
FlatRunner is a self-adhesive runner placed beneath an appropriate product, box or display. BoxRunner is specifically presented as a solution that transforms a suitable box or display into a pallet-style handling unit.
How has Eltete innovated with Honeycomb Board?
Eltete can die-cut Honeycomb Board into customised corner protection, cushioning components, product beds and dividers. Standard Honeycomb Board can also be shaped into void fillers, weight spreaders, paper-pallet bases and box side walls.
What is FlexProfile?
FlexProfile is a slotted U-Profile customised according to the product’s dimensions. It protects the product from three sides and can adapt to different sizes and shapes.
Does Eltete develop customised packaging?
Yes. Eltete states that its product development is inspired by customer needs and that its pallet and packaging solutions can be designed according to the product, handling process, destination and required performance.
Are Eltete’s innovations recyclable?
Eltete presents these solutions as primarily paper-based and recyclable. The recyclability of the complete package should still be assessed according to all materials, coatings and accessories included in the final configuration.
Conclusion
Eltete Malaysia’s packaging innovations focus on solving practical transport and handling challenges through paper-based products and application-specific design.
Solutions such as EdgeRunner®, FlatRunner and BoxRunner offer alternative load-handling structures. Die-cut Honeycomb Board provides customised cushioning and internal protection. FrameCut and FlexProfile adapt protective profiles to different package shapes, while The Box combines several paper-based components into a complete transport packaging system.
Eltete’s wider innovation approach is based on combining the exact components required for each application. This allows packaging to be developed around product protection, handling, storage, material usage and recyclability rather than relying entirely on a standard package.
The official Eltete Malaysia website does not publish exact launch dates or development locations for every innovation. Nevertheless, it shows that Eltete Malaysia actively offers and applies a growing range of customer-driven, paper-based transport packaging solutions.

